Purpose over profit

Gen Z (1997-2012) values workplace flexibility above all else. These workers are often drawn to transparent, inclusive, socially responsible organizations. They tend to seek out mentorships with senior staff and prefer to invest their energy into work they find meaningful. They’re highly responsive to digital recruiting and hiring.

Expectations:

  • Flexible schedules, remote work, and project-based learning
  • Assistance with student debt
  • Paid volunteer time off (VTO)
  • Tuition reimbursement
  • Mentorship training models
  • Diverse representation in the workforce
  • Programs and policies that contribute to inclusion and belonging
  • Benefits that accommodate non-traditional family structures
  • Employee assistance programs that support mental health

Download a Copy of the Playbook

The playbook provides practical tactics, metrics, and resources to support the recruitment, development, retention, and engagement of talent in the new era of work.

Tactics

What is Employer Branding? Employer branding is not about advertising, but instead involves managing and influencing your reputation among job seekers and employees. Perceptions of…

Evaluate Current Skills and Gaps Take a skills-based approach to identify current and projected gaps — either social-emotional, technical, digital, or advanced cognitive skills that…

Identify Required Knowledge and Skills Define the competencies (knowledge, skills, and abilities) a candidate should possess to succeed and identify which can be acquired through…