Grow your online presence

Diversify Your Online Representation

Use various platforms to recognize employees through spotlights or testimonials. Provide a glimpse of work life through photos, videos, or virtual site tours. Engage job seekers through live Q&As with hiring managers to share interview preparation advice.

  • Integrate employee recognition into your marketing and communications efforts by showcasing employees and sharing how they’ve advanced in your organization.
  • Develop a brand ambassador program to allow employees to 1) share approved content on personal accounts, 2) develop personal testimonials to feature on company accounts/ webpages, 3) speak on behalf of the company at recruiting events.

Download a Copy of the Playbook

The playbook provides practical tactics, metrics, and resources to support the recruitment, development, retention, and engagement of talent in the new era of work.

Tactics

Review your Interview Process Reduce bias by developing and utilizing a structured interview guide with behavior-based questions and a standardized rating scale (with examples) to…

Connect with Local Training Providers Collaborate with local providers to determine which courses and programs align with the skills the organization needs, to communicate the…

Regularly Communicate Provide regular communications about company performance. Elevate the review process to incorporate frequent project-based performance appraisals. Provide more transparency surrounding pay. Make company-wide…